Headline Stats

$720.1 million total retail demand within Hartsville's 20-minute trade area in 2024, growing to $773.2 million by 2029

36,108 population within the 20-minute drive-time trade area

$613.1 million in consumer spending power in the trade area

49% of Hartsville's workforce commutes from outside Darlington County (vs. 34% state average) — exceptional regional employment draw

8,676 daily commuters into Hartsville for work (6,494 in + 2,184 in from other direction, 847 internal)

Projected population of 8,500 by 2035

332 new homes needed to meet projected growth (not counting current demand)

~3,500 workers commuting daily representing latent housing demand

41.5% of workers live in Hartsville's 29550 ZIP code

Median household income: $51,838 (Hartsville City)